Posted inConservation
Kenya Waste Movement Turns Trash into Economic Gold
Kenya's "Tunataka Taka" campaign is reshaping how communities view waste by promoting a circular economy where discarded materials become valuable resources. Backed by the Kenya Extended Producer Responsibility Organization (KEPRO), the movement combines digital storytelling, policy reform, and private-sector innovation to boost recycling, create green jobs, and drive sustainable waste management across the country.



